Location:
Gurugram
Industry:
Information Technology (IT)
Experience:
2-7 year
Job Description
A Marketing Data Analyst is responsible for collecting, analyzing, and interpreting marketing data to provide insights that drive decision-making and optimize marketing strategies. They work closely with marketing teams to measure campaign performance, understand consumer behavior, and identify trends. By using data analytics tools and statistical techniques, they help companies improve customer engagement, increase ROI, and achieve business goals through data-driven strategies.