Job Description

We are looking for a proactive and creative Marketing Associate to support and execute a wide range of marketing initiatives. The role involves assisting in campaign planning, content creation, social media management, SEO/SEM optimization, and analyzing campaign performance. The ideal candidate should possess strong communication and analytical skills, along with the ability to work collaboratively to achieve business goals.

Key Responsibilities

• Assist in the development and execution of marketing strategies aligned with organizational objectives.

• Manage and update social media platforms with engaging and brand-consistent content.

• Conduct research on market trends, competitors, and consumer behavior to support campaign planning.

• Create marketing collateral and digital content using tools like Canva, PowerPoint, and WordPress.

• Support email marketing campaigns to generate leads and build customer relationships.

• Optimize content for SEO and assist in managing SEM campaigns for higher visibility.

• Assist in running paid ad campaigns across Google Ads, Facebook Ads, and LinkedIn Ads.

• Track and prepare reports on marketing campaign performance and suggest improvements.

• Collaborate with cross-functional teams such as sales and product for aligned marketing efforts.

• Participate in brainstorming sessions and contribute creative ideas for campaigns.