Job Description

We are seeking an ambitious and dynamic Assistant Manager – Digital Marketing to drive brand visibility, strengthen positioning, and support business growth. This role requires expertise in digital strategy, branding, community engagement, and marketing automation. The ideal candidate will have hands-on experience with CRM and marketing platforms, strong communication skills, and the ability to foster strategic relationships with clients and stakeholders.

Key Responsibilities

• Design and implement strategies to position the organization as an industry leader in digital marketing solutions.

• Enhance brand equity through consistent messaging, impactful campaigns, and storytelling.

• Create marketing assets such as creatives, blogs, case studies, whitepapers, and campaign materials.

• Actively participate in online communities and industry forums to build thought leadership.

• Build, execute, and optimize targeted email marketing campaigns for lead nurturing and client engagement.

• Leverage CRM and marketing automation platforms (HubSpot, Mailchimp, SFMC, etc.) to streamline campaigns.

• Develop and maintain strong relationships with prospects, clients, and partners.

• Cultivate executive-level partnerships and alliances aligned with organizational growth objectives.

• Analyze data using tools like Google Analytics and provide insights for campaign optimization.

• Collaborate across teams to ensure aligned, effective communication and digital initiatives.