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Plan, create, manage, and optimize Google Ads campaigns (Search, Display, YouTube, Performance Max).
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Plan, execute, and optimize Meta Ads campaigns (Facebook & Instagram) for lead generation, sales, and brand awareness.
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Conduct keyword research, audience targeting, and manage budget allocations.
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Monitor, analyze, and prepare reports on campaign performance with actionable insights.
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Collaborate with creative teams to develop ad copies, graphics, and video creatives.
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Stay updated with the latest advertising trends, policies, and best practices.
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Contribute to additional digital marketing activities including SEO, content, social media, and email campaigns.